Monday, November 18, 2024
without streams, shows or signing away rights to a record label by turning the entire Project into a Product
As an Executive Music Producer with over a decade of experience, I've had the privilege of working with countless artists, creating amazing music, and embarking on memorable tours.
Recently, I had the opportunity to executive produce the "I See" project with my bro South Sizzle, which dropped on July 4th.
Despite numerous setbacks and delays, we push thru and are now in the post-production phase, ready to turn this project into a profitable venture.
Here’s a detailed breakdown of how we plan to make $10k from this project over the next six months, and how you can apply these strategies to your own music career.
Following the steps in the Rapper Secrets Course, we dedicated a day or two at the beginning of the project to plan out our goals and how we would achieve them. The course provided a clear outline, making it easy and quick to get through this phase.
Having a solid plan from the start ensures you stay on track and reach your goals more efficiently. Using a proven framework like the Rapper Secrets Course can save you time and help you avoid common pitfalls.
With our plan in place, we moved on to the production phase. We laid down rough verses and hooks for two of the three songs.
I remember Sizzle struggling with the sound on the track "I See" because it felt too repetitive. Fortunately, at A100DRUMZ Productions, every beat comes with stems and trackouts. This allowed me to quickly make the necessary edits to match Sizzle’s vibe and ensure the beat fit his style perfectly.
We also made some beat arrangements for "Loose Change" to align with Sizzle’s flow. Once satisfied with the production, I began working on the cover art.
We had brainstormed ideas during the pre-production phase, discussing the theme and vibe of the project. I found an image of large eyes that conveyed deep pain and a story. I sent it to Sizzle, who added the "I See" title above the eyes on a black background.
While I loved the initial cover, it needed that "it" factor. I took a photo from Sizzle’s video, overlaid it on the eyes to capture a more personal feeling, and added a few more edits. This gave us both the front and back cover art that truly represented the project.
Having access to high-quality production tools and knowing how to use them can elevate your music and make the process smoother. Investing in professional beats with stems and trackouts gives you the flexibility to tailor the sound to your unique style.
Sizzle began working on the third song after going through my beat catalog on A100DRUMZ.COM. Meanwhile, I focused on setting up the tools we would need to start making money after the launch. This phase was different for Sizzle, who wasn't used to the various software and tools I introduced to him. Despite his initial hesitation, I knew these tools were essential to achieving our $10k goal.
Leveraging the right tools and technology can significantly enhance your project’s success. Familiarize yourself with essential software and platforms to streamline your workflow and boost your earnings.
To convert fans into customers, we created a landing page to collect fans' contact information. During the pre-production phase, we decided on our irresistible offer. I wrote out all the benefits and features on the landing page to persuade fans to support and buy.
Building a landing page with a clear and compelling offer helps you capture leads and convert fans into paying customers. Clearly outlining the benefits and features of your offer can significantly increase your conversion rates.
I set up email auto-responders to nurture relationships and build trust with fans. These emails shared stories, links to previous songs and videos, and invitations to join Sizzle’s Dominant Empire Community on Facebook. We used live streams to engage with fans, entertain them, and give them exclusive content.
Email marketing and live streams are powerful tools for building a loyal fanbase. Regular communication and exclusive content keep your audience engaged and invested in your journey.
To convert traffic from all the content and shows and IRL streams into paying customers, we built a simple an e-commerce store to sell digital and physical items, as well as services. This made it easy to collect payments and offer value to our audience.
An e-commerce store allows you to monetize your music and related products effectively. Offering a variety of items and services provides multiple revenue streams and enhances your earning potential.
Content creation played a crucial role in our strategy. We used long-form live streams to generate a large amount of content at once. We previewed songs, talked with fans, and then chopped the content into short-form pieces for IG and YouTube shorts. This content helped us drive traffic to the landing page and funnel fans into our sales process.
Consistent content creation and promotion help you stay relevant and attract new fans. Repurposing long-form content into shorter pieces maximizes your reach and engagement across multiple platforms.
By consistently creating and promoting content, we aim to convert organic cold traffic into paying customers. Over the next six months, we are confident that our efforts will generate $10k from this project, excluding royalties, streams, or shows. This strategy focuses on converting attention into revenue, turning the project into a product.
Consistency and dedication are key to long-term success. By staying committed to your goals and continuously engaging with your audience, you can achieve significant financial gains from your projects.
If you serious about taking your Albums, EPs, or Singles to the next level, join Support Independent Rappers.. your go-to community for independent artists.
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By sharing this journey and our strategic approach, I hope to inspire and guide fellow Rappreneurs like you in achieving their own success.
The "I See" project is just the beginning, and I’m excited to see what we can accomplish together.
Your Executive Producer,
- A1XX
CEO of A100DRUMZ Productions
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